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Saab intensifies pitch to sell Gripen jets to Canada, promising assortment of benefits

In the final-assembly hall for the Saab Gripen fighter jet in the Swedish city of Linkoping, the flags of Saab’s eight customer countries hang above the production line. A ninth spot holds a white banner reading, in red capital letters, RESERVED.

Asked whether it was for Canada, a Saab official smiled, shrugged and said nothing.

Behind the scenes, though, Saab is pulling out all the stops in order to put Canada’s name on the banner.

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