Teen Vogue: White People Aren’t Allowed To Post GIFs Of Black People

In a column published by Teen Vogue on Wednesdaya writer argues that if you are white and share a GIF of a black person, you are racist. Lauren Michele Jackson calls the act of sharing a reaction GIF of a black person “digital blackface.”

“Digital blackface does not describe intent, but an act — the act of inhabiting a black persona,” she writes. “Employing digital technology to co-opt a perceived cache or black cool, too, involves playacting blackness in a minstrel-like tradition.”

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