The Goldwater Takedown

Media coverage of the 1964 presidential campaign was a precursor to today’s partisan journalism.

At the height of the 1964 race between Arizona’s junior senator, Barry Goldwater, and President Lyndon Johnson, the cover headline of Fact magazine’s September–October issue practically screamed: 1,189 PSYCHIATRISTS SAY GOLDWATER IS PSYCHOLOGICALLY UNFIT TO BE PRESIDENT! Inside, every page was given over to the feature, titled “The Unconscious of a Conservative: A Special Issue on the Mind of Barry Goldwater.”