The most salient and effective tools in the pro-life arsenal are the cold, hard facts about abortion: it is a medical procedure that kills innocent human beings. That’s why the Left avoids the truth.
How do you “beat” abortion—how do you ultimately convince enough people it is an indefensible practice that should not, in any civilized society, be legal? You do so by exposing it to the light of day, in the same way that was done with, say, slavery, or civil rights abuses. The great liberation movements of the past knew how to use effective exposure to get their messages across.