Google has historically been a pro-free speech outlier. Its politics have never been ambiguous, but it has eschewed the overt censorship of some of its new partners working to keep the EU free of political dissent. But the code of conduct goes well beyond censorship. The companies will be working to strengthen their “ongoing partnerships with civil society organisations who will help flag content that promotes incitement to violence and hateful conduct”. That amounts to empowering left-wing advocacy groups to dictate content removal to major companies. It means that not only Twitter, but Facebook, Google and Microsoft will get their own Trust and Safety Council. It may be called something else. It may not even have a name. But it will have power. That’s what this really means.