“This is a quick post, about two ideas. First, when the logo belonging to the World Wildlife Fund (WWF) appears on bottles of Coca-Cola, that’s cinches it. The tipping point was passed some time ago. Environmentalism isn’t a minority perspective anymore.
In the US, the WWF’s board of directors includes the Chairman of the Bank of America and deans from Stanford and Yale (backup link). Fighting climate change is now about big business and big politics.”