Cape Breton Island in Nova Scotia, Canada, is turning the negative reaction to Trump into a positive: by using the increasing likelihood that he may become the next Republican presidential nominee, and possibly even president, as a marketing campaign to get Americans to move there.
“Cape Breton If Donald Trump Wins,” reads the website for the island, which is offering a refuge and life change for Americans disgruntled by the 2016 election and concerned about the implications of a Trump presidency. Residents can enjoy scenic drives, Celtic music festivals, and a diversity of languages. Also, “women can get abortions, Muslim people can roam freely, and the only ‘walls’ are holding up the roofs of our extremely affordable houses.” A team of volunteers is standing by to field questions about moving, it adds.
Sure, there’s rampant unemployment (just last year, the Canadian province lost 5,200 jobs), and a declining population, but that’s where you come in. Cape Breton needs more people, and—they argue—Americans will need a new place to live if the Donald takes office. The people behind the website probably foresaw that some might not take their offer seriously—but they insist: this is for real.